Friday, September 19, 2008

Naming food

Naming is important. Even for food.

A few observations cited Brian Wansink’s Mindless Eating book:

Old chocolate cake was rated as better-tasting when it was called Belgian Black Forest Double Chocolate Cake.

Kids ate more veggies when broccoli was referred to as "Dinosaur Trees," a V-8-type veggie drink was named "Rainforest Smoothie," and peas were labeled “Power Peas.”

We can fool ourselves for good!

So kids, maybe my “meat medley” name wasn’t such a bad idea?

1 comment:

Rebekah said...

i don't think we ever contested that it was a stupendous name! ;) i adore you mom!